Lifecycle of a Book with Simon & Schuster

An in-demand masterclass that lifts the curtain on the industry operations of a book’s publication. Led by Simon & Schuster top publishing professionals — from agents to editors, publicists to debut authors themselves —this half-day event offers a rare inside look at how books are acquired, shaped, and championed. Gain practical knowledge about negotiations, editorial collaboration, marketing strategies, and building an author profile. An irresistible chance to explore every phase of a book’s release.

9am-10am: The acquisitions process

Learn everything you need to know, and most importantly, what to ask when navigating the acquisition of your book. Gain valuable insights from Cate Blake and debut author Lauren Williams on due diligence, valuation, negotiation.

10am-10.45am: Mingling and networking time

10.45am-11.45am: Editorial

Join Laura Franks (editor) and author Fiona Hardy as they relay the editorial journey of a book - from manuscript to publication. Discover what goes on behind the scenes, how authors and editors collaborate, and what it takes to shape a compelling final work.

11.45am-12.15pm: Break

12.15pm-1.15pm: Making Waves

Join leading marketing executive & publicists Alistair Trapnell and Madeleine Gerber as they unpack the strategies behind successful book promotion with author Penny Tangey. From generating hype to leveraging media, discover how campaigns are crafted, audiences are targeted, and authors are positioned for maximum impact.

1.15pm-2.15pm: The Business of Publishing

Learn all about the nuts and bolts of the Publishing Industry. What will you, as an author, need to navigate with your business hat on? Get the lowdown on royalties, copyright, contracts and more with Cate Blake, Publisher of Fiction Anthea Bariamis and A4 Literary Agent Michaela McGuire.

All details about accessibility options can be found on  EWF website, here.